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Access is by invitation. Contact arindamsaikia94@gmail.com.
Every workstream with its sub-modules and deliverables — what "done" looks like and when it lands. Click a module to expand.
Built on a working asset base: the live bulk business, a 2000L iStill, and matured malt stock (incl. 3-year ex-bourbon and Oloroso casks) that brings the first single malt within reach in 2026.
Engagement signed · cask stock audit (Batch 001 candidates) · HP excise counsel engaged · trademarks filed India + UK · design agencies briefed · awards calendar locked.
Positioning signed off · brand book + labels in design · gin/vodka specs frozen · pricing & distributor strategy · IEC + FSSAI licences · QA/HACCP live · Hire #1 onboard.
Gin & vodka into HP/Chandigarh/Delhi on-trade · Batch 001 single malt — limited, numbered, data-on-label · brand-home v1 (subject to permits) · House Spirits pilot · awards entries in.
PR + content engine (ASCI-safe) · Collective club opens post counsel ruling · Reserve & Collect allocations · visitor experience v2 · state expansion.
UK importer signed · first UK shipment + roadshow · Indian duty-free conversations · EU via Germany/Netherlands.
Allocation-led drops · brand-home destination · US go/no-go on medal evidence · House Spirits at 8–10 properties.
| Phase | Window | In play | Exit criteria |
|---|---|---|---|
| 1 · Foundation | Months 0–4 | M1 · M2 · M3 · M8 start | Brand book approved · Batch 001 locked · SKU specs frozen · licences underway · counsel opinion in |
| 2 · Launch | Months 3–9 | M4 · M5 · M6 + execution | Spirit Studio trading · Batch 001 sold through · brand-home v1 open · 3 core hires |
| 3 · Export | Months 6–18 | M3 export · M7 · M8 | UK shipment landed · travel-retail live · EU dossier complete |
| 4 · Scale | Months 18+ | All modules, export depth | Allocation model proven · US decided on awards evidence |
No major spend passes a gate that hasn't cleared. This protects the capital plan.